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• Ecommerce Marketing
• Ecommerce Selling

The Online Merchant’s Last-Minute Holiday Ecommerce Guide [2022]

By Miva

The ecommerce strategies you can implement to set up your online store for holiday success this year and beyond.

• Ecommerce Marketing
• B2B
• Ecommerce Selling

Why Your B2B Sales Team Is Your Marketing Secret Weapon

By Benjamin Arp

How to harness your representatives’ expertise to optimize your B2B ecommerce sales.  

• Ecommerce Marketing
• B2B

Building the Perfect B2B and B2C Ecommerce Experience with Miva

By Miva

Boost business efficiency and drive growth with a combined B2B and B2C site.

• Ecommerce Marketing
• B2B

What is B2B Marketing? Definitions, Strategies, and More

By Miva

We take a look at how to effectively reach your business buyers, wherever they are. 

• Ecommerce Marketing
• DTC

Marketing to Millennials: 5 Ways Ecommerce Can Absolutely Kill It

By Miva

Knowing how to market to Millennials can mean the difference between success and failure as an online merchant.

• Ecommerce Marketing
• Ecommerce Selling

What You Don’t Know About Baby Boomers’ Ecommerce Habits

By Miva

Learn how to convert baby boomers and keep them shopping on your site.

• Ecommerce Marketing

How the Right Partner Can Improve Your Email Marketing...

By Miva

We take a look at the tools and providers that can help you take your email marketing to the next level.

• Ecommerce Marketing

Instagram Ecommerce: How to Drive Sales and Boost Your Business

By Tony Huynh

Savvy sellers use Instagram to build their brand. Here’s how you can join them.

• Ecommerce Marketing
• Ecommerce Selling

Mobile App vs Website: Which One is Right for Your Ecommerce...

By Benjamin Arp

Find out if, or when, you really need a mobile app for your online store.

• Ecommerce Marketing
• Ecommerce Selling

Social Commerce: Using Social Media to Drive Online Sales

By Miva

Want to get more out of your social media efforts? Use social commerce to turn casual followers into loyal customers.

• Ecommerce Marketing
• Ecommerce Selling

Ecommerce Branding: How to Attract Shoppers and Build Loyalty

By Miva

The competition in ecommerce is fierce—learn how to use ecommerce branding to set your business apart. 

• Ecommerce Marketing

Fashion SEO: 5 Strategies for Ranking Higher and Captivating...

By Miva

Create a user-focused, fashion forward SEO strategy that drives sales to your business.

• Ecommerce Marketing

7 Types of Ecommerce Consumer Personas and How to Influence

By Miva

To generate results and drive conversions on your website, you need to understand your audience—here’s how to do it with consumer personas.

• Ecommerce Marketing
• DTC

6 Social Media Trends + Tips Sellers Need in Their Online...

By Tony Huynh

Use social media to keep your business top in mind among today’s social savvy shoppers.

• Ecommerce Marketing
• Transforming Commerce

Plug In Carefully: The Problem with Excess Plugins and Apps

By Miva

We take a look at the most common problems with ecommerce plugins and how to avoid "app overload".

• Ecommerce Marketing
• Ecommerce Selling

A Full-Funnel Approach to Customer Recovery

By Guest Contributor

To convert the maximum number of website visitors into customers, you must cast a wider net. Learn about the full-funnel approach. 

• Ecommerce Marketing
• Transforming Commerce

Business Transformation Strategy (Step 3): Scale Marketing...

By Miva

Learn how to prepare your business to effectively bring in and retain customers.

• Ecommerce Marketing

The Art of Writing Great Content for the Right Audience

By Miva