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Ecommerce Marketing 7 Consumer Personas Every Ecommerce Business Should Know

To generate results and drive conversions on your website, you need to understand your audience—here’s how to do it with consumer personas.

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Transforming Commerce Using Situational Awareness To Make Better Business Decisions

Learn the principles and practices brands need to foster intentional, marketplace-aware strategy. 

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Transforming Commerce New Podcast - Macro-Economics and Today’s Entrepreneur

Making strategic plans requires awareness of larger economic trends, but as Rick Wilson observes on...

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Ecommerce Marketing DTC 6 Social Media Trends + Tips Sellers Need in Their Online...

Use social media to keep your business top in mind among today’s social savvy shoppers.

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Transforming Commerce Remote Work Culture in 2021 - A Competitive Advantage? New...

The role of remote work as a permanent part of US businesses has solidified in 2021. More than...

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Ecommerce Selling How Retailers Can Save Money on Tax Compliance with Streamlined...

Sales tax has become more burdensome over the past few years. When the Supreme Court issued the ...

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Transforming Commerce Why Principled Passion Drives Every Successful Business

The silver bullet of ecommerce strategy is simple: figure out what problem you’re solving, and then...

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B2C B2B DTC Ecommerce Selling 10 Things You Can Do That Amazon Can’t

As Amazon strives to be the “everything store”, sellers can stand out by creating a personalized online experience. 

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B2C Ecommerce Selling Drive Holiday Growth by Curating Buying Experiences

The blog was originally published on August 31, 2018 and updated on August 26, 2021.

As your...

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Ecommerce Selling The Noble Entrepreneur - Creating A Business Which Outlasts...

From the first pioneers who set about digitizing the world’s businesses, to the visionaries who...

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Ecommerce Analytics Ecommerce Selling How the Right Search Partner Can Elevate the Customer Experience

Ecommerce site search is more than a website navigational tool—it’s a way to communicate with...

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Transforming Commerce Independent Sellers Face A War On Entrepreneurship

In 2019, Miva CEO Rick Wilson wrote “Dragonproof,” a book which broke down the core factors which...

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Ecommerce Marketing Transforming Commerce The Problem with Excess Plugins: How to Optimize Your Site

We take a look at the most common problems with ecommerce plugins and how to avoid "app overload".

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Transforming Commerce “Summer Camp For Billionaires”: 3 Major Issues Facing U.S....

Last week, 300+ leaders of business gathered in Sun Valley, Idaho for an annual summit where...

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B2B Ecommerce Selling Understanding the B2B eCommerce Shift and Its Impact on Growth

Since the late 1990s, people everywhere have been shopping, selling, and purchasing online. The...

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Transforming Commerce Pocket Science: How Apparel Innovator SCOTTeVEST Navigated 2020

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How to Avoid Ecommerce Return Fraud

Since the start of the pandemic, ecommerce sales have become a steadily increasing portion of total...

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Transforming Commerce Truth About Prime Day: Does Amazon’s Retail Holiday Benefit...

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Miva News Miva Town Hall 2021 Q&A

During the 2021 Miva Town Hall, Miva CEO Rick Wilson and VP of Product Brennan Heyde discussed the...

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Ecommerce Marketing Ecommerce Selling A Full-Funnel Approach to Customer Recovery

To convert the maximum number of website visitors into customers, you must cast a wider net. Learn about the full-funnel approach. 

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