---
title: Miva Blog - Browse Miva’s Blog for expert ecommerce strategy, visual content and pro tips for omnichannel enterprise sales. Resources and best practices for online business. | DTC (2)
description: DTC | Browse Miva's Blog for expert ecommerce strategy, visual content and pro tips for omnichannel enterprise sales. Resources and best practices for online business. (2)
---

- [![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com)
- ![White X close button](https://www.miva.com/images/svg/icons/icon-x-white.svg)

- Why Choose Miva
  
    - Solutions
    - [Why Miva Simplify Complexity](https://www.miva.com/why-miva)
    - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview)
    - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect)
    - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture)
    - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder)
    - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay)
    - Business Type
    - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce)
    - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform)
    - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform)
- [Enterprise](https://www.miva.com/enterprise-ecommerce-platform)
- Resources
  
    - Community
    - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories)
    - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners)
    - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners)
    - Resources
    - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides)
    - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/)
    - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/)
- [Get Pricing](https://www.miva.com/schedule-demo-admin)

[![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com)

- Why Choose Miva
  
    - Solutions
    - [Why Miva Simplify Complexity](https://www.miva.com/why-miva)
    - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview)
    - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect)
    - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture)
    - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder)
    - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay)
    - Business Type
    - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce)
    - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform)
    - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform)
  [![](https://www.miva.com/images/webp/apex-stat.webp)](https://www.miva.com/case-studies/apex-tools)
  
  Your Partner for Growth
  
  See how Apex Tool drove a 57% revenue lift with Miva's Vexture® solution.
- [Enterprise](https://www.miva.com/enterprise-ecommerce-platform)
- Resources
  
    - Community
    - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories)
    - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners)
    - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners)
    - Resources
    - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides)
    - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/)
    - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/)

- [Get Pricing](https://www.miva.com/schedule-demo-admin)
- ![White, three-lined, menu icon.](https://www.miva.com/images/svg/icons/icon-menu.svg)

# Welcome to the Miva Ecommerce Strategy & Inspiration Center

Optimize your site and grow your business with industry-leading content.

Sign up to receive exclusive ecommerce tips, news, and articles.

- Topic
- [B2B](https://blog.miva.com/tag/b2b)
- [DTC](https://blog.miva.com/tag/dtc)
- [Ecommerce Analytics](https://blog.miva.com/tag/ecommerce-analytics)
- [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing)
- [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling)
- [Miva News](https://blog.miva.com/tag/miva-news)
- [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce)
- [See All](https://blog.miva.com)

<https://blog.miva.com/starting-subscription-service>

## [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [Step-by-Step Guide to Launching a Subscription Service Online](https://blog.miva.com/starting-subscription-service)

Tap into the subscription ecommerce boom and generate recurring revenue with our guide to starting and scaling a successful subscription business.

[Learn More](https://blog.miva.com/starting-subscription-service)

<https://blog.miva.com/ecommerce-trends-2023> New

## [B2C](https://blog.miva.com/tag/b2c) [B2B](https://blog.miva.com/tag/b2b) [DTC](https://blog.miva.com/tag/dtc) [Top Ecommerce Trends for 2023](https://blog.miva.com/ecommerce-trends-2023)

Keep your eye on 15 important ecommerce trends that will drive successful online selling in 2023.

[Learn More](https://blog.miva.com/ecommerce-trends-2023)

<https://blog.miva.com/how-much-does-anecommerce-website-cost>

## [B2C](https://blog.miva.com/tag/b2c) [B2B](https://blog.miva.com/tag/b2b) [DTC](https://blog.miva.com/tag/dtc) [How Much Does an Ecommerce Website Cost?](https://blog.miva.com/how-much-does-anecommerce-website-cost)

Learn how to price your website investment based on the size, complexity, and unique requirements of your business.

[Learn More](https://blog.miva.com/how-much-does-anecommerce-website-cost)

<https://blog.miva.com/ecommerce-marketing-to-millennials>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [Marketing to Millennials: 5 Ecommerce Strategy Tips for Success](https://blog.miva.com/ecommerce-marketing-to-millennials)

Knowing how to market to Millennials can mean the difference between success and failure as an online merchant.

[Learn More](https://blog.miva.com/ecommerce-marketing-to-millennials)

<https://blog.miva.com/selling-food-online>

## [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [How to Sell Food Online: Your Recipe for Ecommerce Success](https://blog.miva.com/selling-food-online)

Online food merchants can thrive by being organized, agile, and creative.

[Learn More](https://blog.miva.com/selling-food-online)

<https://blog.miva.com/social-media-trends-and-tips>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [6 Social Media Trends + Tips Sellers Need in Their Online...](https://blog.miva.com/social-media-trends-and-tips)

Use social media to keep your business top in mind among today’s social savvy shoppers.

[Learn More](https://blog.miva.com/social-media-trends-and-tips)

<https://blog.miva.com/10-things-you-can-do-that-amazon-cant>

## [B2C](https://blog.miva.com/tag/b2c) [B2B](https://blog.miva.com/tag/b2b) [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [10 Things You Can Do That Amazon Can’t](https://blog.miva.com/10-things-you-can-do-that-amazon-cant)

As Amazon strives to be the “everything store”, sellers can stand out by creating a personalized online experience. 

[Learn More](https://blog.miva.com/10-things-you-can-do-that-amazon-cant)

<https://blog.miva.com/dtc-logistics-101>

## [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [Direct-to-Consumer (DTC) Optimization for Order Fulfillment](https://blog.miva.com/dtc-logistics-101)

We break down the key components of DTC logistics and how to optimize each to improve efficiency, prepare for increased demand, and support growth.

[Learn More](https://blog.miva.com/dtc-logistics-101)

<https://blog.miva.com/return-policy-best-practices>

## [DTC](https://blog.miva.com/tag/dtc) [Best Practices for a Great Ecommerce Business Return Policy](https://blog.miva.com/return-policy-best-practices)

When executed right, your returns policy can build customer loyalty, drive sales, and increase your bottom line. 

[Learn More](https://blog.miva.com/return-policy-best-practices)

<https://blog.miva.com/how-to-sell-jewelry-online>

## [B2B](https://blog.miva.com/tag/b2b) [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [4 Effective Strategies for Jewelry Ecommerce Websites](https://blog.miva.com/how-to-sell-jewelry-online)

[Learn More](https://blog.miva.com/how-to-sell-jewelry-online)

<https://blog.miva.com/direct-to-consumer-marketing>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [What Top DTC Brands Teach Us About Direct-to-Consumer Marketing](https://blog.miva.com/direct-to-consumer-marketing)

Get inspired by these successful direct-to-consumer marketing strategies.

[Learn More](https://blog.miva.com/direct-to-consumer-marketing)

<https://blog.miva.com/shipping-during-covid-19>

## [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [Guest Article: How to Adapt Shipping During COVID-19](https://blog.miva.com/shipping-during-covid-19)

Ecommerce businesses are facing unique challenges created by the spread of COVID-19. Apart from...

[Learn More](https://blog.miva.com/shipping-during-covid-19)

<https://blog.miva.com/5-things-starting-an-online-business>

## [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [5 Things to Know When Starting an Online Business](https://blog.miva.com/5-things-starting-an-online-business)

[Learn More](https://blog.miva.com/5-things-starting-an-online-business)

<https://blog.miva.com/customer-experience-differentiator>

## [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [Customer Experience: The Final Differentiator in a Saturated...](https://blog.miva.com/customer-experience-differentiator)

[Learn More](https://blog.miva.com/customer-experience-differentiator)

<https://blog.miva.com/guest-article-what-makes-a-loyalty-program-successful>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [Guest Article: What Makes a Loyalty Program Successful?](https://blog.miva.com/guest-article-what-makes-a-loyalty-program-successful)

An effective loyalty program is one that keeps customers’ needs in mind and is designed to offer...

[Learn More](https://blog.miva.com/guest-article-what-makes-a-loyalty-program-successful)

<https://blog.miva.com/from-bricks-to-clicks-taking-your-brick-and-mortar-retail-business-online>

## [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [Bricks to Clicks: Taking Your Brick-And-Mortar Retail Business...](https://blog.miva.com/from-bricks-to-clicks-taking-your-brick-and-mortar-retail-business-online)

[Learn More](https://blog.miva.com/from-bricks-to-clicks-taking-your-brick-and-mortar-retail-business-online)

<https://blog.miva.com/will-all-commerce-soon-be-ecommerce-and-if-so-will-we-be-ready>

## [DTC](https://blog.miva.com/tag/dtc) [Transforming Commerce](https://blog.miva.com/tag/transforming-commerce) [Will All Commerce Soon Be Ecommerce? And, If So, Will We Be...](https://blog.miva.com/will-all-commerce-soon-be-ecommerce-and-if-so-will-we-be-ready)

[Learn More](https://blog.miva.com/will-all-commerce-soon-be-ecommerce-and-if-so-will-we-be-ready)

<https://blog.miva.com/successful-cbd-marketing-stand-out-in-a-growing-market>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [Complete Guide to CBD Marketing: Advertising Do's and Don'ts](https://blog.miva.com/successful-cbd-marketing-stand-out-in-a-growing-market)

Effective CBD marketing is a key way to stand out from the competition—this blog gets you started.

[Learn More](https://blog.miva.com/successful-cbd-marketing-stand-out-in-a-growing-market)

<https://blog.miva.com/the-best-cbd-products-ecommerce-business>

## [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) [DTC](https://blog.miva.com/tag/dtc) [CBD Startup 101: The Best CBD Products to Sell Online](https://blog.miva.com/the-best-cbd-products-ecommerce-business)

 Launching a new CBD channel starts with product selection—this guide describes your best picks. [Learn More](https://blog.miva.com/the-best-cbd-products-ecommerce-business)

<https://blog.miva.com/boost-brand-with-amazon-part-2-product-listing-and-storefront>

## [DTC](https://blog.miva.com/tag/dtc) [Ecommerce Selling](https://blog.miva.com/tag/ecommerce-selling) [Increase Brand Credibility with Product Listing Optimization](https://blog.miva.com/boost-brand-with-amazon-part-2-product-listing-and-storefront)

[Learn More](https://blog.miva.com/boost-brand-with-amazon-part-2-product-listing-and-storefront)

![White Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)

Powering the Next Era of Intelligent, Connected Commerce.

[Get Pricing](https://www.miva.com/schedule-demo-admin)

- [![White Facebook logo.](https://www.miva.com/images/svg/icons/icon-white-facebook.svg)](https://www.miva.com/social/facebook)
- [![White X logo.](https://www.miva.com/images/svg/icons/icon-white-x.svg)](https://www.miva.com/social/x)
- [![White LinkedIn logo.](https://www.miva.com/images/svg/icons/icon-white-linkedin.svg)](https://www.miva.com/social/linkedin)
- [![White Instagram logo.](https://www.miva.com/images/svg/icons/icon-white-instagram.svg)](https://www.miva.com/social/instagram)

![Badge displaying that Miva was named Best Ecommerce Platform in 2020 by Vendors In Partnership.](https://www.miva.com/images/badges/best-ecomm-platform-2020.webp)

- Solutions
- [Why Miva](https://www.miva.com/why-miva)
- [Platform Overview](https://www.miva.com/platform-overview)
- [Miva Connect](https://www.miva.com/miva-connect)
- [Vexture](https://www.miva.com/vexture)
- [PageBuilder](https://www.miva.com/pagebuilder)
- [MivaPay](https://www.miva.com/mivapay)
- [MultiStorefront](https://www.miva.com/miva-multistorefront)

- Business Type
- [B2B](https://www.miva.com/b2b-ecommerce)
- [B2C](https://www.miva.com/b2c-ecommerce-platform)
- [Hybrid](https://www.miva.com/b2b-dtc-ecommerce-platform)

- Community
- [Customer Stories](https://www.miva.com/customer-stories)
- [Technology Partners](https://www.miva.com/partners)
- [Agency Partners](https://www.miva.com/miva-agency-partners)
- [Forums](https://www.miva.com/forums/)

- Resources
- [Resource Center](https://www.miva.com/ecommerce-strategy-resource-guides)
- [Blog](https://blog.miva.com/)
- [Documentation](https://docs.miva.com/)
- [App Store](https://apps.miva.com/)
- [Miva Releases](https://www.miva.com/product-releases)

- Compare Miva
- [With Shopify](https://www.miva.com/miva-vs-shopify-plus)
- [With BigCommerce](https://www.miva.com/miva-vs-bigcommerce)
- [With Adobe Commerce (Magento)](https://www.miva.com/miva-vs-adobe-commerce-magento)
- [With Salesforce Commerce](https://www.miva.com/miva-vs-salesforce-commerce)

- Company
- [About](https://www.miva.com/company)
- [Leadership](https://www.miva.com/company/leadership)
- [Diversity & Inclusion](https://www.miva.com/company/diversity-inclusion)
- [Careers](https://www.miva.com/company/careers)
- [Press Center](https://www.miva.com/press/)

Copyright © 1997 – 2026 Miva®, Miva Merchant®, MivaPay®, Camp Miva®, Miva Connect®, Vexture®, Miva, Inc. All Rights Reserved. Terms & Policies

- [Privacy Policy](https://www.miva.com/privacy)
- [Cookie Policy](https://www.miva.com/cookie-policy)
- [Job Applicants Privacy](https://www.miva.com/miva-applicant-privacy-notice)
- [Intellectual Property](https://www.miva.com/intellectualproperty)
- [Terms of Service](https://www.miva.com/pdf/SaaS_TOS.pdf)
- [Non-Compliance Policy](https://www.miva.com/miva-software-updates)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://blog.miva.com/#webpage",
  "@type" : "CollectionPage",
  "about" : {
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  "name" : "Miva Blog — Ecommerce Strategy & Inspiration Center",
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}
```

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```

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  },
  "description" : "Miva is an enterprise ecommerce platform built for high-SKU, B2B, and DTC merchants requiring advanced catalog management, AI-powered search, and flexible storefronts.",
  "foundingDate" : "1996",
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  "logo" : {
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  "url" : "https://www.miva.com/"
}
```