--- title: "Store Spotlight: Piedmont Craftsmen" description: Piedmont Craftsmen, a non-profit education and arts organization that has promotes fine, traditional and contemporary craft art via their ecommerce store since 1999.    image: https://blog.miva.com/hubfs/Blog%20-%20Default%20Featured%20Images/General-Featured-Image-Woman-Holding-Phone-Smiling-Photo-Blog-2520x1592.jpg --- - [![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com) - ![White X close button](https://www.miva.com/images/svg/icons/icon-x-white.svg) - Why Choose Miva - Solutions - [Why Miva Simplify Complexity](https://www.miva.com/why-miva) - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview) - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect) - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture) - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder) - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay) - Business Type - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce) - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform) - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform) - [Enterprise](https://www.miva.com/enterprise-ecommerce-platform) - Resources - Community - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories) - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners) - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners) - Resources - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides) - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/) - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/) - [Get Pricing](https://www.miva.com/schedule-demo-admin) [![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com) - Why Choose Miva - Solutions - [Why Miva Simplify Complexity](https://www.miva.com/why-miva) - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview) - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect) - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture) - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder) - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay) - Business Type - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce) - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform) - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform) [![](https://www.miva.com/images/webp/apex-stat.webp)](https://www.miva.com/case-studies/apex-tools) Your Partner for Growth See how Apex Tool drove a 57% revenue lift with Miva's Vexture® solution. - [Enterprise](https://www.miva.com/enterprise-ecommerce-platform) - Resources - Community - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories) - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners) - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners) - Resources - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides) - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/) - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/) - [Get Pricing](https://www.miva.com/schedule-demo-admin) - ![White, three-lined, menu icon.](https://www.miva.com/images/svg/icons/icon-menu.svg) # Store Spotlight: Piedmont Craftsmen By Miva | July 7, 2011 - [Miva News](https://blog.miva.com/tag/miva-news) ![Woman on mobile phone](https://blog.miva.com/hubfs/Blog%20-%20Default%20Featured%20Images/General-Featured-Image-Woman-Holding-Phone-Smiling-Photo-Blog-2520x1592.jpg) ### Before You Read On... See why top ecommerce brands use Miva’s no-code platform to run multiple stores, manage massive catalogs, and grow their revenue. [Book a Demo of Miva](https://www.miva.com/schedule-demo-admin) This week, our Store Spotlight is on [Piedmont Craftsmen](https://www.piedmontcraftsmen.org), a non-profit education and arts organization that has been committed to promoting fine, traditional and contemporary craft art through educational and community programs and activities, since 1963, and more recently, since 1999, via their ecommerce store. ![piedmont-craftsmen-shop-logo](https://blog.miva.com/hs-fs/hubfs/piedmont-craftsmen-shop-logo.jpeg?width=800&name=piedmont-craftsmen-shop-logo.jpeg) Representing nearly 400 of the most talented artisans in the Southeast, Piedmont Craftsmen’s members are invited to join based on their skills and professionalism, and once they become members, are invited to sell their work in the Piedmont Craftsmen [Crafts Shop](https://piedmontcraftsmen.org/category/Craft-Shop.html). As a non-profit, Piedmont Craftsmen also provides a wide variety of [educational classes](https://piedmontcraftsmen.org/programs/education-in-the-community/) and [workshops](https://piedmontcraftsmen.org/programs/education-in-the-school/)for the benefit of the greater Winston-Salem, North Carolina area. The annual [Crafts Fair](https://piedmontcraftsmen.org/programs/crafts-fair/), held since 1963, provides a unique opportunity for artisans to exhibit, and the public to view, unique works of art. When the organization decided that it was time to add an ecommerce element to their site, they turned to Marketing and eBusiness Consulting firm [TayloeGray](https://www.tayloegray.com), and web design firm [Cgraydesign](https://www.cgraydesign.com/) for design and development. They, in turn, recommended the Miva Merchant ecommerce platform. The organization’s store, a combination of WordPress and Miva Merchant, has many unique features, such as a custom artist section that displays artist information, and includes links to products within the store that are associated with that artist. Currently, there are over 500 items in the store, all unique and in a wide variety of mediums, including mixed media, fiber, jewelry, metal, photography, printmaking, clay, glass, wood, and more. ![piedmont-craftsmen-products](https://blog.miva.com/hs-fs/hubfs/piedmont-craftsmen-products.jpeg?width=605&name=piedmont-craftsmen-products.jpeg) [Back to top](https://blog.miva.com/store-spotlight-piedmont-craftsmen#postAnchor) ### Want to read this blog offline? No worries, download the PDF version now and enjoy your reading later... Download PDF ![Image of Miva.](https://blog.miva.com/hubfs/Miva%2010/Miva%2010%20Email%20images/miva-logo-square.png) Miva Miva offers a flexible and adaptable ecommerce platform that evolves with businesses and allows them to drive sales, maximize average order value, cut overhead costs, and increase revenue. Miva has been helping businesses realize their ecommerce potential for over 20 years and empowering retail, wholesale, and direct-to-consumer sellers across all industries to transform their business through ecommerce. [Visit Website](https://www.miva.com/) ![White Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg) Powering the Next Era of Intelligent, Connected Commerce. [Get Pricing](https://www.miva.com/schedule-demo-admin) - [![White Facebook logo.](https://www.miva.com/images/svg/icons/icon-white-facebook.svg)](https://www.miva.com/social/facebook) - [![White X logo.](https://www.miva.com/images/svg/icons/icon-white-x.svg)](https://www.miva.com/social/x) - [![White LinkedIn logo.](https://www.miva.com/images/svg/icons/icon-white-linkedin.svg)](https://www.miva.com/social/linkedin) - [![White Instagram logo.](https://www.miva.com/images/svg/icons/icon-white-instagram.svg)](https://www.miva.com/social/instagram) ![Badge displaying that Miva was named Best Ecommerce Platform in 2020 by Vendors In Partnership.](https://www.miva.com/images/badges/best-ecomm-platform-2020.webp) - Solutions - [Why Miva](https://www.miva.com/why-miva) - [Platform Overview](https://www.miva.com/platform-overview) - [Miva Connect](https://www.miva.com/miva-connect) - [Vexture](https://www.miva.com/vexture) - [PageBuilder](https://www.miva.com/pagebuilder) - [MivaPay](https://www.miva.com/mivapay) - [MultiStorefront](https://www.miva.com/miva-multistorefront) - Business Type - [B2B](https://www.miva.com/b2b-ecommerce) - [B2C](https://www.miva.com/b2c-ecommerce-platform) - [Hybrid](https://www.miva.com/b2b-dtc-ecommerce-platform) - Community - [Customer Stories](https://www.miva.com/customer-stories) - [Technology Partners](https://www.miva.com/partners) - [Agency Partners](https://www.miva.com/miva-agency-partners) - [Forums](https://www.miva.com/forums/) - Resources - [Resource Center](https://www.miva.com/ecommerce-strategy-resource-guides) - [Blog](https://blog.miva.com/) - [Documentation](https://docs.miva.com/) - [App Store](https://apps.miva.com/) - [Miva Releases](https://www.miva.com/product-releases) - Compare Miva - [With Shopify](https://www.miva.com/miva-vs-shopify-plus) - [With BigCommerce](https://www.miva.com/miva-vs-bigcommerce) - [With Adobe Commerce (Magento)](https://www.miva.com/miva-vs-adobe-commerce-magento) - [With Salesforce Commerce](https://www.miva.com/miva-vs-salesforce-commerce) - Company - [About](https://www.miva.com/company) - [Leadership](https://www.miva.com/company/leadership) - [Diversity & Inclusion](https://www.miva.com/company/diversity-inclusion) - [Careers](https://www.miva.com/company/careers) - [Press Center](https://www.miva.com/press/) Copyright © 1997 – 2026 Miva®, Miva Merchant®, MivaPay®, Camp Miva®, Miva Connect®, Vexture®, Miva, Inc. All Rights Reserved. Terms & Policies - [Privacy Policy](https://www.miva.com/privacy) - [Cookie Policy](https://www.miva.com/cookie-policy) - [Job Applicants Privacy](https://www.miva.com/miva-applicant-privacy-notice) - [Intellectual Property](https://www.miva.com/intellectualproperty) - [Terms of Service](https://www.miva.com/pdf/SaaS_TOS.pdf) - [Non-Compliance Policy](https://www.miva.com/miva-software-updates) ```json { "@context" : "https://schema.org", "@id" : "https://blog.miva.com/store-spotlight-piedmont-craftsmen#webpage", "@type" : "WebPage", "description" : "Piedmont Craftsmen, a non-profit education and arts organization that has promotes fine, traditional and contemporary craft art via their ecommerce store since 1999.   ", "inLanguage" : "en-US", "isPartOf" : { "@id" : "https://blog.miva.com/#website" }, "name" : "Store Spotlight: Piedmont Craftsmen", "url" : "https://blog.miva.com/store-spotlight-piedmont-craftsmen" } ``` ```json { "@context" : "https://schema.org", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://www.miva.com/", "name" : "Home", "position" : 1 }, { "@type" : "ListItem", "item" : "https://blog.miva.com/", "name" : "Blog", "position" : 2 }, { "@type" : "ListItem", "item" : "https://blog.miva.com/store-spotlight-piedmont-craftsmen", "name" : "Store Spotlight: Piedmont Craftsmen", "position" : 3 } ] } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Miva", "url" : "https://blog.miva.com/author/miva" }, "dateModified" : "1630345987391", "datePublished" : "2011-07-07 00:00:00", "description" : "Piedmont Craftsmen, a non-profit education and arts organization that has promotes fine, traditional and contemporary craft art via their ecommerce store since 1999.   ", "headline" : "Store Spotlight: Piedmont Craftsmen", "image" : { "@type" : "ImageObject", "height" : 630, "url" : "https://go.miva.com/hubfs/Blog%20-%20Default%20Featured%20Images/General-Featured-Image-Woman-Holding-Phone-Smiling-Photo-Blog-2520x1592.jpg", "width" : 1200 }, "mainEntityOfPage" : { "@id" : "https://blog.miva.com/store-spotlight-piedmont-craftsmen#webpage", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60, "url" : "https://www.miva.com/images/new-images/mivainc-logo.png", "width" : 300 }, "name" : "Miva", "url" : "https://www.miva.com/" }, "url" : "https://blog.miva.com/store-spotlight-piedmont-craftsmen" } ```