--- title: Q4 Ecommerce Strategy for the Holiday Shopping Season description: Our newest infographic identifies six key strategies your ecommerce business can implement as we gear up for the biggest shopping season of the year. image: https://blog.miva.com/hubfs/Imported_Blog_Media/1711-Q4-HolidayInfographic-headerimage-3-1.jpg --- - [![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com) - ![White X close button](https://www.miva.com/images/svg/icons/icon-x-white.svg) - Why Choose Miva - Solutions - [Why Miva Simplify Complexity](https://www.miva.com/why-miva) - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview) - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect) - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture) - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder) - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay) - Business Type - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce) - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform) - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform) - [Enterprise](https://www.miva.com/enterprise-ecommerce-platform) - Resources - Community - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories) - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners) - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners) - Resources - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides) - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/) - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/) - [Get Pricing](https://www.miva.com/schedule-demo-admin) [![Miva, Inc logo.](https://www.miva.com/images/logos/miva-type-white.svg)](https://www.miva.com) - Why Choose Miva - Solutions - [Why Miva Simplify Complexity](https://www.miva.com/why-miva) - [Platform Overview A Complete Ecommerce Solution](https://www.miva.com/platform-overview) - [Miva Connect Real-time Native Connections](https://www.miva.com/miva-connect) - [Vexture AI-powered Product Discovery](https://www.miva.com/vexture) - [PageBuilder No-code Page Creation](https://www.miva.com/pagebuilder) - [MivaPay Flexible Native Payment Solution](https://www.miva.com/mivapay) - Business Type - [B2B Robust Business Tools Built-In](https://www.miva.com/b2b-ecommerce) - [B2C Designed for Agility](https://www.miva.com/b2c-ecommerce-platform) - [Hybrid B2B + B2C, All Managed Together](https://www.miva.com/b2b-dtc-ecommerce-platform) [![](https://www.miva.com/images/webp/apex-stat.webp)](https://www.miva.com/case-studies/apex-tools) Your Partner for Growth See how Apex Tool drove a 57% revenue lift with Miva's Vexture® solution. - [Enterprise](https://www.miva.com/enterprise-ecommerce-platform) - Resources - Community - [Customer Stories Case Studies and Featured Stores Built With Miva](https://www.miva.com/customer-stories) - [Technology Partners An Ecosystem Built for Flexibility](https://www.miva.com/partners) - [Agency Partners Helping You Build and Grow](https://www.miva.com/miva-agency-partners) - Resources - [Resource Center Browse Our Extensive Library](https://www.miva.com/ecommerce-strategy-resource-guides) - [Blog Explore Miva Insights on Ecommerce](https://blog.miva.com/) - [Documentation Answers for All Your Miva Questions](https://docs.miva.com/) - [Get Pricing](https://www.miva.com/schedule-demo-admin) - ![White, three-lined, menu icon.](https://www.miva.com/images/svg/icons/icon-menu.svg) # Q4 Ecommerce Strategy for the Holiday Shopping Season By Miva | October 2, 2020 - [Ecommerce Marketing](https://blog.miva.com/tag/ecommerce-marketing) ![Illustration of a person sitting in their room at the computer](https://blog.miva.com/hubfs/Imported_Blog_Media/1711-Q4-HolidayInfographic-headerimage-3-1.jpg) ### Before You Read On... See why top ecommerce brands use Miva’s no-code platform to run multiple stores, manage massive catalogs, and grow their revenue. [Book a Demo of Miva](https://www.miva.com/schedule-demo-admin) ##### Is your online store prepared for the holiday shopping season? With US retail ecommerce sales projected to top **$709 billion** in 2020, now is the time to refine your marketing game plan to maximize holiday revenue. Our newest infographic identifies 6 key strategies your ecommerce business can implement as we gear up for the biggest shopping season of the year. From search engine optimization (SEO) techniques, to upselling and free shopping offerings, we’ve created a visual guide to ensure your business is giving customers a cutting-edge shopping experience. After all, this is the season of giving. We also explore the opportunities to capture contact information from consumers through the use of pop-ups, content upgrades, and wish lists. Plus, you can discover ways to dazzle potential customers with custom functionality like product personalization, real-time shipping calculations, and product visualizations such as real-world use case scenarios. Be sure to invite customers back with paid advertising campaigns including display retargeting, social media advertising, and email marketing. You can also leverage these helpful tips from our ecommerce infographic to gear up for a successful Q4 in 2020, by attracting customers and converting sales from holiday [website traffic](https://blog.miva.com/increase-traffic-to-your-online-store-with-these-strategies/). [![Infographic - 6 Ways to Get the Most Out of Your Q4](https://blog.miva.com/hs-fs/hubfs/Imported_Blog_Media/0557408e-8160-481c-be24-099ed003f44f-3-1.png?width=1540&height=400&name=0557408e-8160-481c-be24-099ed003f44f-3-1.png)](https://cta-redirect.hubspot.com/cta/redirect/5193374/0557408e-8160-481c-be24-099ed003f44f) ![](https://blog.miva.com/hubfs/Imported_Blog_Media/missing-image-Jun-10-2021-03-49-26-55-PM-Jun-10-2021-08-32-34-90-PM.png) ### About The Author #### Katy Ellquist Katy Ellquist is an accomplished writer, marketer, and social media analyst who has created sophisticated content campaigns for a broad range of professional clients. She brings to Miva a complex understanding of ecommerce trends and techniques, building upon extensive digital agency experience and a prior role as direct liaison to Miva’s top accounts. Katy is a regular contributor to the Miva blog, covering essential ecommerce topics like design & development strategy, site optimization, and omnichannel selling, with the goal of increasing the actionable knowledgebase of the entire Miva community. Love it? Share it! -   -   -   -   [Back to top](https://blog.miva.com/infographic-q4-ecommerce-strategy#postAnchor) ### Want to read this blog offline? No worries, download the PDF version now and enjoy your reading later... Download PDF ![Image of Miva.](https://blog.miva.com/hubfs/Miva%2010/Miva%2010%20Email%20images/miva-logo-square.png) Miva Miva offers a flexible and adaptable ecommerce platform that evolves with businesses and allows them to drive sales, maximize average order value, cut overhead costs, and increase revenue. 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