How Many U.S. Retail Stores Have an Ecommerce Site?

Have you ever wondered how many US based retails stores have an ecommerce site?  We have, but the folks over at Referral Candy took to finding out.

Referral Candy’s study showed that in 2013, there were:

• 102,728 ecommerce retailers in the US that were generating over $12,000 per year in revenue (a 13.5% increase from last year’s number of 90,501).
• 61,728 ecommerce retailers in the US that were generating over $25,000 per year in revenue (a 12.8% increase from last year’s number of 54,585).
• 38,157 ecommerce retailers in the US that were generating over $50,000 per year in revenue (a 12.3% increase from last year’s number of 33,983).
• 23,587 ecommerce retailers in the US that were generating over $100,000 per year in revenue (an 11.7% increase from last year’s 21,118).

To find the figures above, Referral Candy used Internet Retailer’s Top 500 online retailers and plotted their revenue on this graph in correspondence with each rank.

“Our findings show that consumers are buying online more than ever and growth rates in the e-commerce sector remain very healthy,” says Dinesh Raju, ReferralCandy’s co-founder and CEO.

According to the U.S. Census Bureau’s Quarterly Retail Ecommerce Sales Report for 2013, $64,765 + 61,720 million dollars were spent the first and second quarter of this year on ecommerce.

The ecommerce world is one of the most innovative and rapidly growing sectors in the world.  Research Firm, eMarketer found that global B2C ecommerce sales would top $1.2 trillion by the end of 2013.  Interestingly, eMarketer also found that the US is not the top country for number of digital buyers.  China actually boasts the largest number of digital buyers in the world with 269.4 million.  While B2C ecommerce gets most of the attention, B2B ecommerce holds the largest share of ecommerce spending with $12 trillion spent worldwide in 2012.

With ecommerce sales on the rise, it is becoming increasingly important that retailers launch a sophisticated online store to compete.