Do you sell wholesale? If your answer is ‘YES’ then you should know that as Business-to-Business (B2B) buyers are exposed to innovative online consumer experiences (think: Amazon), they’re demanding a more digitized, multi-channel environment in which to research and make B2B purchases. Thankfully, Miva can be configured and extended to optimize the B2B shopping experience! Check our our Whitepaper, Driving B2B Sales in the Age of Digital: